Maximise Campaigns Before Your Competitors Do!

One aspect of running an internet site that utilises lead based programs is that you just know that most (if not all) your competitors are monitoring your activity either directly on your website or via newsletters.

It is a frustration - after all somedays it feels you’re trailblazing just so that others can bandwagon in - and it shows you can’t keep anything reasonably exclusive for any period. However the situation does demonstrate the need to maximise campaigns the minute you have them - make hay whilst the sun shines because you can bet your bottom dollar someone somewhere will be along to rain on your parade.

Ah well that’s enough cliches for one day!