Mistakes happen in affiliate marketing by affiliates, networks and merchants. The key to resolving these issues is for those involved to hold up their hands and sort out the problem asap. So it’s fair play to Kalim at Xopic for not hanging about and offering an apology for his late night phonecall.

Not only has Kalim responded on the blog, he has emailed, apologised and made some generous offers in an attempt to build bridges. So thank you to Kalim for doing that - and good luck with your program. If you do decide to promote Xopic then Kalim has promised not to phone you at 2am!

The issue was raised with Webgains, and they too have been swift and positive in their response. So thanks also to Emma - some networks wouldn’t have replied until Monday, but there was a reply to my ticket within 30 minutes of it going in on saturday morning.

So all’s well that ends well - and all down to good network customer service and immediate merchant action!

Other networks and big brand merchants could learn from this!

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