OMG, Affiliates and Compliance!
First off I can understand why merchants, especially those in the financial sector, are concerned about compliance. Ideally we’d have everything on our sites 100% accurate, but you know things (like sites you run) get forgotten, content left behind, other things take precedence or heaven forbid we sneaked off for a few days off. Sometimes [...]
Why Affiliate Marketing Is Freakin’ Sweet!
Imagine the scenario 10 or 20 years from now! I’m having a reflective moment and wondering what’s been the highlight of my affiliate marketing career (hopefully by then retired and looking after ducks and chickens)! Could it be the money? The success of Loquax and the many users we’ve helped win cool prizes? Or [...]
Please Can You Tell Me Why Click To Reveal Is Allowed?
Debate continues to rage over the use of “click to reveal” on voucher code sites. Click to reveal can be either a click or a copy/paste action to reveal a code followed by a window opening allowed the consumer to visit the website. Essentially it’s click to gain content via an incentive in exchange for [...]
Why Agency People Get a Bad Reputation!
In amongst all the excitement of post-A4UExpo I almost forgot to mention an incident that took place during a bit of networking on the first day. Now I know most agency people are lovely, but the actions of one left an incredibly bad impression. At the time I was having a chat with one [...]
Click To Reveal & The Pop Onder In Affiliate Marketing
As expected, the subject of “click to reveal” popped up in the voucher code session at A4UExpo. Click to reveal is where a user clicks a link to get information from a website AND open up an affiliate link to the website in question. Voucher code sites use this methodology to stop code copying and [...]
