Jessops Affiliate Marketing Innovation - Good or Bad?

I’ve spent the last few jetlagged hours wondering why Jessops are deemed to be innovative when it comes to affiliate marketing, thereby grabbing themselves a A4UAwards finalist position in the forthcoming A4UExpo. A quick look at their program info on Tradedoubler might hold the answer though.
Jessops pay affiliates a 2% commission (no, that’s not the [More Details]

Popularity: 3% [?]

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Logic & Sense Take a Break From Affiliate Marketing

I’m not sure if it’s a good thing or a bad thing, but sometimes it feels like that all rational logic and sense have packed their bags, headed off to pastures new without once turning round and waving at Affiliate Marketing stood on the doorstep staring at disbelief that they’ve had the audacity to leave!
I [More Details]

Popularity: 2% [?]

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Scottish Power Implement Phone Sale Tracking

Following the anouncement last week that Vodafone are trialling telephone sale tracking, news reaches us that Scottish Power, via Buy.at, are “delighted to bring to you the addition of telephone tracking to the Scottish Power programme. This is an industry leading service and the first time this has been implemented in the utilities sector and [More Details]

Popularity: 4% [?]

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Sales Leakage Via Merchants Using Different Domains

Updating a competition site on a daily basis means you get around the web quite a bit and spot a few things that affiliate wise are a slight irritation but are forgotten about until the next visit. For example CDWow’s various affiliate promotions - including Just Rewards, Catalink, Audible, Plum Offers, VC Poker, Mobile Phones, [More Details]

Popularity: 1% [?]

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Discount Codes: Affiliates vs Users vs Merchants

Discount codes and their misuse have again reared their ugly head in the world of affiliate marketing. Joe has recently blogged about codes and suggests that merchant’s “manage promotional codes intelligently” so that we are all winners! The problem is quite simple - promotional codes get distributed around the internet.
So for example, if The [More Details]

Popularity: 6% [?]

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  1. Jason's Affiliate Marketing Blog

    This is the affiliate blog of Jason Dale, co-director of Loquax, which has been running (successfully) since 1998. One Little Duck is for news, views and observations about affiliate marketing, being a siteowner, a reluctant business person, a shy social networker and just general observations. Please feel to add comments!


  2. Loquax
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