The Sun Isn’t Shining In Affiliate Marketing!
Things happen in affiliate marketing that you have to accept. For example The Sun have decided to change their bingo platform from Tombola over to a bespoke offering from Jackpotjoy. The site is due to launch next week. Because of this change, the affiliate program was terminated at the start of August - and compensation [...]
So What Was The Bullet Business Bingo Summit 2008 Like?
The 3rd Bullet Business Bingo Summit took place over the 17th and 18th June 2008 at The Royal Garden Hotel, London. It featured talks, exhibition and networking opportunities for all those involved in the online bingo world. I was there in a “speaker” capacity to do a panel session on affiliate marketing and bingo alongside [...]
Are You Paying Costs From Your Revshare?
A number of affiliates are on revshare programs - this is where once costs are sorted out the profit (revenue) left over is then divided up between the merchant and affiliate in a reasonable share. Now I work with a number of revshare programs and whilst the commission calculation varies on things like revshare of [...]
Lies, Damn Lies & Conversion Rates
Ok, it’s taken all of 48hours form Mr Chilled & Grumpy to revert back to Mr Grumpy. That’s in part to a skip delivery at 7.30am and then no builder delivery at 8.30am as scheduled - they’ll now be here to fight the mutant garden spiders (a blog to come) on Thursday.
However, the loss [...]
Summer Merchant Madness Kicks In Early Doors
An early blog today and already exasperation at merchants has reached the average daily level. Perhaps the sun is getting to people? Anyway this morning I find an advertising enquiry from Bingo Cafe - “I would like to discuss putting up some free money in your site and paying you a CPA for bingo players [...]
