Nov 21 2008

Please Make Finding Updated Creative Easier!

Despite the decorations in the store, the panic on the high street about lack of spending, and affiliates being sent lots of parcels it does seem that some merchants have forgotten that Christmas is just around the corner. Either that or they’ve given up producing creative or perhaps there’s a credit creative crunch? I’ve spent [...]

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Nov 20 2008

Thank You Webgains - Christmas Is Here!

Christmas is a funny time for affiliate marketing. On one hand there’s commissions being earnt left, right and centre with fantastic incentives on offer and on the other we all get incredibly grumpy if merchants or networks don’t send us Christmas cards and presents. That feeling of seasonal grumpiness is compounded when fellow affiliates announce [...]

Nov 19 2008

Don’t Be a Charlie & Miss Out On a Golden Ticket!

Affiliate incentives are very popular this year with merchants, networks and even agencies falling over themselves to offer anything from a few extra quid right up to driving Mustangs in America. They are exciting and they do add that extra bit of oomph when it comes to deciding who to promote. But what if you [...]

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Nov 14 2008

The Rise of Big Brand Affiliates - Does Big Mean Better?

Cashback is back in the news this week and once again traditional content affiliates are concerned for their longevity. Colin at DVD Times has started a brand new blog called Poisonous Monkey and he asks How can the content affiliates compete with cashback sites?. Whilst Entrepreneur questions if these new super affiliates spell the end [...]

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Nov 11 2008

IAB Unveil Voucher Codes Best Practice … What Next?

On the one hand it’s great to see that The IAB have unveiled a code of best practice for voucher codes, but am I being a tad cynical in wondering why it won’t come into effect until 1st January 2009 rather than say 1st December 2008. Surely the fact that we’re in a busy time [...]

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