What Do You Want From Affiliate Santa Claus?
This is apparently a made up story, but here goes.. an affiliate recently decided to pop along to Santa’s grotto at his local garden centre. Surprisingly there wasn’t much of a queue, and being a little bit intoxicated by the festive surroundings, he decided to pay the jolly fat one a visit. Amazingly, despite a [...]
Content Units Leave Affiliate Without Width Or Pyjamas!
Content units! They’re a wonderful invention aren’t they! In the rosey garden of affiliate land it would work like this: an affiliate just ambles along to their favourite network, does a search or two for their selected products and moments later they’ve created a lovely easy to insert into a webpage piece of content. The [...]
What Are Play.com Playing At? Nice DVD Finder Though!
It’s no wonder affiliates get confused and baffled by merchants. Take Play.com - they run their program on Tradedoubler, Affiliate Window and Buy.at.
In one day the following has happened…
1. Play.com announce they have video creative on Affiliate Window
2. Buy.at announce that they’re improved Play.com product feeds
3. Tradedoubler announce they’ve launched a DVD Finder gizmo for [...]
Play.com vs Game: Who’s Got The Best Video Creative?
Play.com and Game are following the Prezzybox example and have both announced on A4U that affiliates now have access to video creative. Play.com have launched 3 different units promoting latest DVD releases, whilst Game have optted for a Youtube style video embedment. Two different merchants, two different approaches… but which one is best for affiliates?
1. [...]
Using Video To Promote Merchants & Your Site!
I’ve spent the last few days spent messing around with video and seeing what can be done with it and whether it could be used to good effect in web promotions. Every week we send out a newsletter, which is ok, but it’s so much easier if a user can visualise what’s going on or [...]
