Thanks To Coral & Brand Conversions

Last Friday we were lucky enough to be invited along to Ascot for a day’s racing as guests of Coral and Brand Conversions. As an affiliate I like these smaller get togethers, not only because it’s a fun and sociable day out, but it’s a more relaxed atmosphere to chat about work and get to …. Continue Reading

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Are There Enough Gentlemen For an Adword Initiative?

Whilst some networks are gearing themselves up for the Google brand name and trademark bidding fest that launches on May 5th, it was interesting to read a proposal by Affiliate Window regarding Affiliate Keyword Agreements.
The idea is simple: affiliates group together and agree to not bid on the brands or marks of other like …. Continue Reading

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A Brief(ish) History Of Voucher Codes, Cookies & Clicks

Since my Click For Cookies Or Use Forced Clicks & IFrames? post back in August 2007, things have moved on significantly in sorting out the issues raised in that blog, but there does seem to be some confusions in the air. Nowhere more so than in the click, forced click and iframe area.
Indeed after my …. Continue Reading

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Visit Site & Get Discount Code - Switch Over Completed

Kieron has written an excellent article on discount codes and whether it’s right to use “click to reveal discounts” type links. Discussion on Affiliates4U is also ongoing on the subject, but it does seem that there is a bit of consensus on discount code linking methodology.
Now we’re not known for discount codes, but annoyed by …. Continue Reading

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Should We Be Worried About Google’s New TM Policy?

I’ve been thinking about the new Google Trademark Trigger policy and how it will effect us! ‘Loquax’ is our trademark and as such we have used the option on Google to prevent bidding on our mark. This is now about to end!
On one hand the policy change is of huge concern and annoyance. We’ve invested …. Continue Reading

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  1. Jason's Affiliate Marketing Blog

    This is the affiliate blog of Jason Dale, co-director of Loquax, which has been running (successfully) since 1998. One Little Duck is for news, views and observations about affiliate marketing, being a siteowner, a reluctant business person, a shy social networker and just general observations. Please feel to add comments!


  2. Loquax
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