Play.com vs Game: Who’s Got The Best Video Creative?

Play.com and Game are following the Prezzybox example and have both announced on A4U that affiliates now have access to video creative. Play.com have launched 3 different units promoting latest DVD releases, whilst Game have optted for a Youtube style video embedment. Two different merchants, two different approaches… but which one is best for affiliates?
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Using Video To Promote Merchants & Your Site!

I’ve spent the last few days spent messing around with video and seeing what can be done with it and whether it could be used to good effect in web promotions. Every week we send out a newsletter, which is ok, but it’s so much easier if a user can visualise what’s going on or [More Details]

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Win a £1000 European City Break With 24Studio

After Bermuda, Vegas and Canada a four day European City Break might not sound that exciting, but reading through the Christmas affiliate promotion from 24Studio it’s actually not a bad incentive - and well worth a try as the holidays, there are two of them to be won, are worth up to £1000 each (and [More Details]

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Will Martin Lewis Ruin Cashback Sites

I’ve just been listening to money saving expert Martin Lewis on Radio 2 talking about earning money at cashback sites. No one can deny that Martin is a consumer’s champion, but is he being sensible in encouraging thousands of people to visit the likes of Kelkoo every day to earn a few pence via a [More Details]

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Golden Jigsaw Comes To An Early End!

Sometime back I blogged about the Golden Jigsaw and posed the question would it be the next million dollar homepage? Well yesterday the competition came to an end and so the answer is “no”.
It was described as “the most powerful viral marketing event of 2007″ but sadly it failed to live up to the hype. [More Details]

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  1. Jason's Affiliate Marketing Blog

    This is the affiliate blog of Jason Dale, co-director of Loquax, which has been running (successfully) since 1998. One Little Duck is for news, views and observations about affiliate marketing, being a siteowner, a reluctant business person, a shy social networker and just general observations. Please feel to add comments!


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