Making A Proper Turkey Of Link Partners

Received an email today from a well known producer of bootiful poultry products who were looking for “link partners”. They offered the usual blurb of “we’ve been looking at your site” and “here’s what we’d like you to add” and as the email said “partners” stupidly I assumed that this meant they’d reciprocate the link.
In …. Continue Reading

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A Blockbuster Of An Affiliate Deal

DVD Rental programs seem to be in short supply, especially since Screenselect became Lovefilm, who it seems own every white label version (e.g. Tesco DVD Rentals). Anyway, there’s been a further blow for affiliates promoting rental programs with the following news:
The Blockbuster program will unfortunately be closing on December 25th.
As a result of reduced …. Continue Reading

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The First UK Affiliates Census

UK affiliates are being invited to take part in what is probably the biggest piece of research undertaken about the demographics, lifestyles and thoughts of affiliates in the current affiliate climate. The research is being carried out by E-consultancy in association with AffiliateProgramAdvice.com and is suported by Paid on Results, Tradedoubler, Clash Media, OMG, DGM, …. Continue Reading

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Co-Registration & Affiliate Marketing

The last few months have seen a rise in the number of co-registration competition merchants. These program work by enticing the user to the site via a prize draw. The user enters their details before being invited to wade through an endless stream of co-registration offers that include loans, competitions, cashback sites and newsletters. Once …. Continue Reading

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Merchants - Please Include A Link!

As an affiliate we’re often bogged down with the endless stream of emails with merchant’s latest offers, promotions and news (and the same can be applied to network newsletters too). Now, this is all and good, but a few small tweaks and all well and good could become very useful.
The problem doesn’t lie in the …. Continue Reading

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  1. Jason's Affiliate Marketing Blog

    This is the affiliate blog of Jason Dale, co-director of Loquax, which has been running (successfully) since 1998. One Little Duck is for news, views and observations about affiliate marketing, being a siteowner, a reluctant business person, a shy social networker and just general observations. Please feel to add comments!


  2. Loquax
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